Description
JMC:2410 (3 credits)
Adler Agency is a full-service, student-run strategic communication and engagement agency that focuses on strategic storytelling. With faculty oversight, students serve as staff members in the agency and work in teams to create research-based communication strategies and content for real-world clients. Clients include local businesses, University departments or organizations, and nonprofit and community organizations.
Students work for both a paying client and a non-profit client over the course of the semester. During the first half of the semester the students dive into client research, marketing strategies, and client proposals. The second half the of the semester is spent producing client deliverable packages, which typically include: an anthem video, reel series, web site development, social media construction, newsletter publication, and a podcast series. Enrollment is limited to JMC majors admitted by application only.
"My experience at the agency has not only strengthened my leadership, strategic thinking and storytelling skills, but also directly helped me land my first PR internship."
Ready to join?
For-profit clients
We help for-profit clients grow their revenue base, expand visibility, and attract a larger social media base.
- Vaughan Institute | UIowa
- Bible and Archeology | UIowa
- Sidekick Coffee & Books
Non-profit clients
We help non-profit clients activate their brand, elevate community impact, and expand their donor base.
- Coralville Community Food Pantry
- Houses Into Homes
- Iowa City Bike Library
Questions?
Gallery
